Top 5 Delivered Meal Kits and Specialty Foods Apps in Kenya Q3 2021

In Q3 2021, the delivered meal kits and specialty foods category on a unified platform in Kenya displayed diverse trends in weekly downloads and active users. Here’s a closer look at the performance of the top 5 apps in this category.

Vivino: Buy the Right Wine saw a notable fluctuation in weekly downloads. Starting at 207 downloads in the first week of July, the app peaked at 491 downloads in the first week of September. By the end of the quarter, downloads had decreased to 379. Active users also mirrored this trend, starting at 911 and reaching a high of 1.7K in mid-September before settling at 1.4K by the end of the quarter.

HelloFresh: Meal Kit Delivery exhibited a significant increase in weekly downloads over the quarter. Downloads began at zero, spiking to 229 in the third week of September before ending the quarter at 117. Active users also grew substantially from 155 at the beginning of the quarter to 574 at the end of September.

EveryPlate: Cooking Simplified showed minimal activity with only 12 downloads in the week of September 20th.

Grow Food: ваш здоровый рацион had very low engagement, with just 3 downloads recorded in the same week.

Quitoque, le panier à cuisiner also saw minimal activity with only 2 downloads during the week of September 20th.

For more detailed insights and analysis, visit Sensor Tower.